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Why I Created The Business Website Blueprint Course

By Cale Loken | Business Website

Jan 16

Build Your Business WebsiteThanks for stopping by, I appreciate your interest in my blog.

I created Business Website Blueprint to give you, the business owner the ability to create their your own website.  It costs a lot of money to hire a developer, marketing consultant or an agency and it isn’t always clear they are going to give you exactly what you need.

I have worked with businesses for many years on overall digital marketing strategy, website development/design and ranking their site higher in search engines.  Some businesses I have had to turn away, because they just couldn’t afford to pay my $150 an hour rate and I didn’t have a good solution for them, other than to tell them to find someone else cheaper.  I then came up with a solution to the problem.  An online course to show them how to build their own successful website.  WordPress is a great platform, which powers around 30% of the websites currently on the internet.  That number should grow as more businesses are moving to WordPress.  WordPress is not that hard to learn, although you need to know all of the angles to set up a WordPress site correctly and one that is successful.  There are a lot of technical details with WordPress, but in some cases, you don’t need to get bogged down by those technical details.  I show you in this course how to buy a domain, set up hosting and install and work with WordPress.  Can you manage the site yourself after it is built?  5 years ago I would’ve said no, but things have changed and there are reasons why I would agree that in 2018 you can now manage your own site.

Technology and hosting have come a long way in improving the way websites are managed.  Many hosts offer daily backups, fast environments, free SSL certificates and automatic updates.  These are features that offer business owners the ability to manage their own website, instead of paying hundreds of dollars a month to a company to manage their website for them.

I don’t have all of the answers, but I have built a step-by-step guide that can easily be followed to create a successful business website.  You the business owner will see the value in the course, if not, you have 30 days to get a full refund, for any reason, within 30 days, you will get a full refund.

Thanks for your time and I hope you give me the chance to show you how to build your own successful website.

About the Author

Marketing Consultant. Minneapolis. I've worked in digital marketing for several years, mainly working with businesses on overall digital strategy, including building and ranking their websites on the first page in search engines. Businesses want to invest in a successful website that ranks well on Google and is easy to add features, content and can be scaled. The problem is that the average hourly rate for a digital marketing consultant is $150. Many businesses don't have a budget to hire a consultant but could do much of the work themselves or by one of their employees if they knew how. That's why I created the Business Website Blueprint course. An easy, step-by-step guide to empower businesses to build their own, successful website.